PointofLaw.com
 Subscribe Subscribe   Find us on Twitter Follow POL on Twitter  
   
 
   

 

 

Wacky warning - Super Bowl ad division



Kia recently released a one-minute commercial for its Optima with the premise that it was so desirable that increasingly implausible means were used to steal one: helicopter heist team steals one, has it stolen by Poseidon, who loses it to flying saucer, etc. At one point, 38 seconds in, aliens are seen driving the Optima fast on a mountainous interstellar world (green sky, multiple moons) when Mayan priests use interdimensional portals to swipe the vehicle and bring it to a pre-Columbian temple. The commercial was recently modified for broadcast from the Super Bowl version to add a disclaimer when the alien is driving it: "Professional driver on closed course. Do not attempt." Do not attempt to drive a Kia Optima on a mountainous interstellar world into an interdimensional portal!

Related Entries:

 

 


Isaac Gorodetski
Project Manager,
Center for Legal Policy at the
Manhattan Institute
igorodetski@manhattan-institute.org

Katherine Lazarski
Press Officer,
Manhattan Institute
klazarski@manhattan-institute.org

 

Published by the Manhattan Institute

The Manhattan Insitute's Center for Legal Policy.